Looking for new influencer marketing agencies to work with?
We’ve reviewed 11 leading agencies between Europe and America – just for you!
Influencer agencies and platforms have more than doubled in two years. Therefore, it comes at no surprise that marketers experience “overchoice” caused by having too many options.
As influencer marketing continues to become more and more fragmented, many marketers and brand managers are turning to specialist agencies to help them navigate this rapidly growing industry.
From storytelling specialists to full-service agencies, check out our list of Top Influencer Agencies in Europe and America.
Let’s get started.
IMA Agency is a full-service influencer marketing agency with a team of in-house strategists, content producers, designers, analysts, and other specialists. The agency provides a true end-to-end influencer marketing service for clients such as Nivea Men, Tommy Hilfiger Eyewear, and Samsung.
PMYB is a UK social influencer marketing agency with a proprietary scoring system which helps clients to optimise data-driven campaigns and protect them from influencer fraud. Their proven unique influencer selection process sees them identify the influencers that are most likely to deliver you a higher ROI (Chromo-Influencers™). The company has in-house teams that offer solutions such as creative production, digital strategy, paid social, influencer outreach, influencer analysis, and campaign management. Top clients include Apple, Groupon, Kaspersky, Western Union, Vodafone, and KFC.
Storyboard is an award-winning content and influencer agency. The full-service agency specialises in storytelling, branded content, social media strategy, and integrated influencer marketing campaigns. Top clients include Jack Daniels, ASICS, and Tele2.
Pulse Advertising is a global influencer marketing agency. The agency has a wide network of influencers active on Instagram, Facebook, Snap, TikTok, WeChat, Twitch, and YouTube. Pulse Advertising is also a listed Google Partner, Instagram Partner, and Facebook Marketing Partner. Top clients include H&M, LVMH, Marriott, and Unilever.
Visumate is a leading influencer marketing agency based in Germany. The agency was recently incorporated into Dept – a network of international digital agencies. Their services include social media campaigns, influencer marketing, content production, and strategy. Top clients include Samsung, Visit Berlin, Absolut, and Adidas.
Tanke is a creative influencer marketing agency. With their automation-based influencer software called “adMingle”, they are able to mobilise large numbers of influencers for a wide range of activations from product samples to content amplification. Through their network of agencies and partners, their clients are able to tap into over 14 countries for global campaigns. Top clients include Dior, Burberry, Malibu, Google, and Gucci.
Viral Nation is an award-winning influencer marketing agency. The company has recently been named one of the Top 200 Marketing Agencies of 2019 by Chief Marketer. Viral Nation boasts one of the largest influencer networks in the world and has been behind some of the most disruptive influencer campaigns in the industry. Top clients include: Rovio – Angry Birds, Bud Light, and Wish.
Hire Influence is a heavy-hitter in the influencer marketing space and specialises in high-quality creative campaigns. With an elite influencer network spanning thousands of users, Hire Influence has managed to secure ongoing work with some of the world’s most prominent brands. Top clients include Microsoft, Gatorade, Southwest Airlines, Vanity Fair, and Cosmopolitan.
PS: While you’re shopping around for Influencer marketing agencies, you might want to check out our other agency reviews:
Everywhere is a multi-award-winning influencer marketing agency with an experienced in-house team of social media and influencer marketing specialists. Top clients include big brands such as Coca-Cola, CNN, Red Bull, Qualcomm, and IMAX.
August United is an Arizona-based influencer marketing agency with a specialisation in strategy, activations, and influencer marketing network development. Top clients include PetSmart, Persil, NPR, and Kroger.
MediaKix is a full-service influencer marketing agency working with global brands and influencers on Instagram and YouTube. The agency provides end-to-end influencer marketing from strategy to creative execution on data-driven campaigns. Top clients in include: Fairmont Hotels & Resorts, Hallmark, Sony, LG, and, LifeProof.
Whether you’re working directly with influencers or through influencer marketing agencies, it is important to follow a guideline. Best practices and guidelines are there to protect you, your clients, and the influencers themselves.
If this all sounds like too much to handle, don’t worry, just turn to one of the world-class influencer marketing agencies listed above. You could also empower your own team with the help of influencer relationship management tools to automate certain parts of your campaign. Most of these tools also have the added benefit of being linked to massive influencer networks.
Just how big is influencer marketing really? This infographic from The Influencer Marketing Hub truly puts things into perspective.
In conclusion, we know that marketers are feeling the burden of operating in a constantly changing environment. And while most influencer marketing agencies offer similar services, it is important to know which areas they truly specialise in. This could mean using multiple solution providers: from those with large influencer networks to those who specialise in crafting strong brand stories. If you have the budget, an experienced full-service influencer marketing agency might just be the answer to your prayers.
Have you worked with any excellent influencer marketing agencies recently? Tweet us at @inbassadorio and we might just add them to this list.
10 Influencer Marketing Agencies of 2019 That You Should Know: https://thehhub.com/2018/12/09/the-top-influencer-marketing-agencies-of-2018/
11 Instagram Influencer Marketing Agencies You Should Know: https://influencermarketinghub.com/instagram-influencer-marketing-agencies/
Consumers: Credibility Is King When It Comes to Influencer Marketing: https://izea.com/2017/07/18/credibility-king-influencer-marketing/
A Guide to Working With Instagram Influencers: What to Look For: https://www.entrepreneur.com/article/293538
The Remarkable Rise of Influencer Marketing: https://influencermarketinghub.com/the-rise-of-influencer-marketing/
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